The 5 Biggest Facebook New Features That Your Business Can Benefit From

Facebook has always been a social media giant. With massive market capturing in the shortest span of time, and revolutionary features, the social media site has become the most well- widely used network. With the culture of not letting users get accustomed to the ruts, Facebook continuously keeps bringing around changes and new features. If you are not aware of them, you soon get out of the league. Here are the latest, the biggest new features on Facebook this quarter that you must update yourselves to.

   1. Facebook Live Video

Without the need of an additional app, Facebook lets all its users to update status with a live video. It’s interesting, engaging and really quick. Initially limited to users with verified business pages and public figures only though, Facebook live is now open for all accounts and is surely going to make it big for small businesses. Expect a much higher engagement once you roll out live videos on your Facebook profile and business page status.

     2. Better Search

No, it’s not a feature per se, but a wonderful update. Facebook now has its own search engine after dumping Bing all together after lots of news and hype although. Enjoy personalized search, enhanced search across public profiles and of course improved intelligence.

     3. Sell On Facebook

Did Facebook ask you yet “What are you selling?” yet? Sell on Facebook is a great great feature for businesses as well as service sector as you can post on your status about your product along with its description, picture, location and price. Looking at Facebook’s reach across the globe, you think we’d need e-commerce sites anymore? Doubtful, it is!

     4. Instant Articles

Limited to iOS 8 users alone in the beginning, Instant Articles is a wonderful feature now available on Android too. This lets you create interactive stories in a jiffy. You just need a Facebook page to be there, that’s all. You can directly import your articles to Facebook with the help of a third party plugin. When you select an article for Facebook Instant Articles, Fb users can instantly browse your entire article with formatting intact, through the regular Facebook app. You will love it.

     5. Facebook Professional Services

   

Another giant update that can change the way people do business online- Facebook professional services can altogether replace the popular sites like Google My Business and Yelp. This helps users find a business on Facebook and small businesses can benefit from this local search. Without a signup fee, this service can become the next big thing around in the local search niche. If you have a business page on Facebook, update business location, use keywords, improve the overall engagement on your page using an effective social media content management tool and expect your page to reach the top of the pile in no time.

Looking for new features on Twitter? Stay updated, we’re just whipping it up for you.